SkillTwins is a world-famous brand known for their amazing football skills. With over 8 million fans on social media - we knew that we had to create something spectacular and stand out from the crowd - and with the great challenge to combine a celebrity-brand with a ecommerce platform.


We created a strategy and vision together with SkillTwins in order to best promote and storytell their brand. As they are known for being packed with action, we knew that we had to create a website that represents that - lots of moving elements and a high-tech feeling.


As most of their following is from social media - which is dominated by mobile devices - our top priority was to create a mobile-first experience that is at the same level as the desktop website.

Skilltwins responsive design
Skilltwins responsive design
Skilltwins responsive design

Product Rendering

As SkillTwins was releasing a brand new product that would revolutionize the freestyle market, we had to create photorealistic 3D renders of the product. This was easier said then done as it had to be of the same quality as rest of the website.

A-Z branding

In order to create a seamless experience, and to have the same level of quality on every aspect, we handled everything from web design to photography, video and copywriting.

The "SkillWeek" in Sweden

After the initial planning, we jumped on a plane to Sweden - brought RED-cameras and some more amazing equipment and started recording. As photos and videos would be the backbone of the entire website, we knew that it had to be of the absolute highest quality possible.

We're so happy that we chose Roud Studio; they made our dream website become reality.

The website has received positive feedback from key stakeholders. Roud Studio accepted constructive input well, but also brought creative ideas of their own to the table. Their responsiveness, can-do attitude, and ability to create high-quality deliverables were hallmarks of their work.

Josef & Jakob El - Zein

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